Fujian Beiji Food Co., Ltd.'s為光 “bag students” is fully online!

Packet Classmates is a br紙到and new brand under 制空“Fujian Beiji Food”. The腦請 new brand is dedicated to pr水鄉oviding Chinese children wi嗎民th “natural + fun” new Chinese pasta到行, founded to help parents prepare 錯吃easy and convenient while nutritional員小ly balanced children's meals.

In recent years, China's c師低hildren's food market has entered 低冷the fast lane of develop理外ment due to the influence o這國f consumer upgrading and the “three chi裡些ldren” policy. At the sam腦草e time, with the improvement of t線知he general education level of parents學你 after 80 and 90, “refined child 師樂rearing”, “scientific c身睡hild rearing” gradually bec場會ome the standard of family 河舞child rearing, coupled wit國路h the unique Chinese family “4+2+1” fu員靜nnel effect, making i謝女nfants and children b答藍ecome the core subject of fami近拍ly consumption upgrade. Data show that森吧 China's annual family children'去小s spending an average of 17,紙民000-26,000 yuan, accounting for 30%-50%志些 of family spending, and in the daily 北有consumption of childr開短en, children's food with its unique hig吃湖h-frequency just need and ad個影ded value, become the new po風白wer point of the chi開女ldren's market.

The children's food market is exp河弟ected to exceed $100 billion 林化by 2023, and many emerging brands 司制are running to enter the market. Howev花志er, the current children's supplement 著拍or children's snacks a線是nd other categories of track has been c聽國rowded, in order to break throu畫黑gh the homogenization of produ科電cts, to achieve differen科現tiation breakthrough, Fujia去著n Beiji food to find師女 the industry gap, co門路mbined with the national di但妹et, around the children's multiple and坐坐 long-cycle diet scene time店長ly to “natural + fun” precision cut int見購o the children's pasta subdivisio舊行n track, the launch of t友資he new brand — &mdash 吃城mdash;“package classmates”, to help 木會young parents solve the pain points 慢討such as can't cook, no time to cook, ba村機bies don't love to eat, etc., to prepar這機e easy and convenient, cute and fun就少 and nutritious and bala姐話nced children's meals for children要還, so that babies love to eat breakfa為場st from now on.

Fujian Beiji Food, as the advocate of購文 “new Chinese pastry”, has a吃樂lways been committed to the inno秒森vation and promotion of Chinese past遠能ry culture. As its brand new brand少車, “package students” produc不可ts are selected pure 店坐and natural ingredients, boldly usi愛農ng fun shapes, traditional熱個 handcrafted plus cute 制我and fun shapes, custom-shaped uniq身風ue children's nutritional pack有要age points to meet the needs理音 of families and child謝銀ren for healthy and nutritious food as 如麗the core foothold, to pr子關ovide children's nutritional breakfa請體st solutions for picky bab市電ies.

As children's food, n購服utrition, health and d們風eliciousness are the main th內煙emes. The “bun studen畫見ts”s “taste team”adds p通高ure milk to knead the dough in the dou山南gh mixing process, colors it with 100% 技地natural powder, juice or vegetable p藍道uree, insists on natu山自ral ingredients + hand-pack空唱ing, and starts with childre子吃n's preferences to mix the taste t作身hat children like, making bright年空ly colored, good-looking,海近 delicious buns that children love t司懂o eat.

“Fun” is also the ke腦但y to attracting children's interest.身謝 For this reason, the R&D team of the跳行 “bun students” in terms of shape is “作銀painstaking”. From the moisture of 照電the bun, kneading and st家機eaming technology and dough fermen朋外tation time and other aspect算船s of repeated research, finally produ機窗ced without affecting th北聽e bun soft, fluffy t美麗aste, but also can simulate th事音e peeling of fruits 亮靜and vegetables shaped bun. The comp都花any's main goal is to pr紅女ovide the best possible servi明火ce to its customers.

“包同學”s innovative cold-chain pro靜雪cess adds no preservatives and also 少現minimizes nutrient loss, ensuri學筆ng healthy, nutritious, and delicious c機文hildren's food. As a comprehensiv說得e modern enterprise specializing in f呢林ood research and developm畫和ent, production and sal用知es, Fujian Beiji Food has a full indust來林rial cycle chain from re樂呢search and development to p謝務roduction to online and offli視靜ne sales channels as a whole, from th黃謝e selection and collection還草 of raw materials to 老廠production and processing can笑山 provide the biggest guara動北ntee for “package students”.

Early before the launch 吧制of “bag students” Beiji Foods妹影 made initial attempts at “children'個件s pastry” with its own core冷男 technology and professional R&明子D team, its products “p兵我eeled banana bag” an工生d “mousse mangosteen bag” have been ran場個ked among the top 10 門員children's pastry products on日煙 Tmall. The top 10 pastry products in河明 the Tmall children's pastry 城問category in 2021 “Double 11”到影 and topping the Tmall children's p懂森astry category brand trading lis師什t for several months in 2022 ar子朋e proof of consumer recogniti暗錢on of “Beiji”s produc動校ts.

Nowadays, the children's 中文food track is getting bigge坐子r and bigger, and the deman什明d is gradually diversifying. 讀白“Pao students” the bra麗關nd strategy as a business-oriented 站議precise distribution lin從筆ks to new consumer markets冷日 and target customer groups, w明金hich is highly consi熱很stent with the development trend of 地算the children's food market. It is bel姐下ieved that the emergenc美用e of the new brand “package classm拿子ates” will certainly s電慢tir up ripples in the segmentati刀的on track, and then lead the Chines現市e children's food industry to continuo快外usly “break the circle” to the 白拍safer, more nutritious, more delicio店拿us direction, so as to beco術不me the most promising high-end bran計草d in the children's food market.